Scale Your App from $1M to $10M in ARR

You’ve proven product-market fit. Now it’s time to unlock profitable growth—without burning through your marketing budget on users who never convert.

Hi, I am Sven Jürgens

Your mobile growth consultant.

Over the past 10 years, I’ve helped app publishers like you drive $100M+ in ROI-positive marketing spend across 20+ successful app launches.

Trusted by category-leading apps

What awesome app publishers like you say about me

COO @ Teaching.com

CEO & Co-Founder @ Roots

Co-Founder @ AITOFIT

Co-Founder @ PicNic

Are you leaving money on the table?

Most app publishers hit a ceiling around $1M ARR because they’re facing one (or all) of these challenges:

Your user acquisition is bleeding cash

High CPA, low LTV, and you’re not sure which channels actually work

Users abandon during onboarding

73% of your trial users never see your core value proposition

Your paywall isn’t converting

You’re leaving 60%+ of potential revenue on the table with pricing that doesn’t match willingness-to-pay

The fix?

Optimize what you already have, then scale what works.


What I do

Rapid Growth Audit

€2,900 (one time)

One problem.
One answer.
One plan to fix it.

You don’t have time to audit everything. And you don’t need to. Most apps at your stage have one thing that’s killing growth more than anything else.

This is a surgical audit. I find that one thing, tell you exactly what’s wrong, and hand you the plan to fix it. You walk away knowing what to do tomorrow.

What you get:

  • Kickoff strategy call
  • Focused audit report (5-10 pages)
  • Includes 1 focus area (Creatives, UA, ASO, Paywall, Onboarding, or Retention)
  • Ready-to-execute action plan
  • 14 days of email support

If you need a clear answer to your most urgent growth problem, this is where you start.

Growth Audit

€5,900 (one time)

Every major growth leak found.
Every fix prioritized.

You know something is off, but you’re not sure where to focus first. This audit looks across your entire growth engine, finds where you’re losing money, and tells you exactly what to fix and in what order.

No more guessing. No more spreading your team thin across the wrong things.

What you get:

  • Deep-dive strategy session
  • Comprehensive audit report (20-30 pages)
  • Three focus areas from (Creatives, UA, ASO, Paywall, Onboarding, or Retention)
  • Prioritized action plan
  • 30 days of email support
  • Before/after benchmarks

Most publishers recoup the investment within 30 days of implementing the recommendations.

Growth Blueprint

€13,900 (one time)

Your entire growth engine, audited and mapped to a 90-day execution plan.

This is for publishers who are done diagnosing and ready to move. Not just “here’s what’s wrong” but “here’s exactly what your team does on Monday morning, and every week after that for the next 90 days.”

I audit every layer: UA, creative, onboarding, paywall, monetization, ASO, and retention. Then I build the sequenced roadmap so your team knows what to do, in what order, and why. No interpretation needed.

What you get:

  • Full audit across all six growth pillars (Creatives, UA, ASO, Paywall, Onboarding, and Retention)
  • 90-day execution roadmap, sequenced by impact
  • KPI targets and benchmarks for each initiative
  • Review session at day 30 to course-correct
  • 60 days of email support after delivery

For publishers who want to remove every growth constraint at once and execute without second-guessing.

By application only.

Advisory

€1,000 / month

You get my brain. Not my hands.

Your team handles everything. I make sure they’re working on the right things.

Bring me your questions, your decisions, and the moments where you’re not sure what to do next. I’ll tell you exactly what I’d do and why. Your team takes it from there.

I never see your accounts, your creatives, or your data. No access needed. Pure knowledge, on speed dial.

What you get:

  • Two strategy calls per month
  • Async support via email or Slack (response within 24h on weekdays)
  • Monthly growth health check
  • Prioritized action plans after each call
  • Ad-hoc expert reviews
  • Access to my playbooks and frameworks

No contracts. Cancel anytime.

Growth Partner

€3,500 / month

You get my brain and my eyes on your actual work.

Your team executes. I review what they’re producing and tell them exactly what to change.

Give me access to your ad accounts, your analytics, your creatives. Every week I go through the real work and tell you specifically what to kill, what to fix, and what to scale.

I don’t wait for you to ask the right question. If I spot something wrong in your numbers, I flag it before it costs you money.

What you get:

  • Weekly async reviews of your campaigns, creatives, and tests
  • Two strategy calls per month
  • Proactive alerts when something needs attention
  • Priority async access (response within 12h on weekdays)
  • Quarterly growth planning session
  • Access to your ad accounts and analytics
  • Access to all playbooks and frameworks

No contracts. Cancel anytime.
Publishers stay because it works.

Fractional Head of Growth

From €7,500 / month

You hand me the wheel. I drive.

I set the growth agenda for your business. Every week I decide what gets worked on, what gets parked, and where your team should focus. Your team executes. I make sure they’re never working on the wrong thing.

I’m in your Slack, in your meetings, watching your numbers before anyone asks me to. If something needs to change, I call it. If the strategy needs to shift, I say so before it shows up in your revenue.

You focus on the business. I own growth.

What you get:

  • Full access to all accounts, data, and team communication
  • I set the weekly growth priorities
  • Embedded in your team’s day-to-day workflow
  • Full-scope coverage: Creative Strategy, UA, ASO, paywall, onboarding, retention, monetization
  • Proactive weekly updates without you having to ask
  • Quarterly strategy days with your leadership team
  • Executive reporting for your board or investors

By application only.
Limited to 2 clients per quarter.

Sven has supported us in setting up new marketing channels, assisted with BI-related topics, and helped onboard team members in new areas of digital marketing. His broad expertise across these fields has been a great asset, and we continue to value our collaboration.

Viktor Pulz
CEO @ Travian Games

Sven is the definition of a professional. His delivery is always on time and of exceptional quality. He has a strong understanding of business, which he applies to a variety of fields, from product to ASO. I also really appreciated his good “old-school” approach to work. No AI shortcuts or unnecessary bullshit.

Matúš Lieskovský
CMO @ Billdu

Why app publishers choose to work with me

10+ years of experience

I’ve been there before and can save you time figuring out the right way.

$100M+ in ROI-positive marketing spend

Managed across subscription apps, freemium, and gaming products.

20+ successful app launches

Global rollout? Local optimization or culture specific adaption? I’ll help you with the right strategy.

Got questions?

Working with Sven is easy & efficient. We hired him to support our junior performance team. And we got more than we paid for. Sven managed to create a new ad that outperformed the whole account by far while upskilling our in-house team in strategy, creation, and analytics. On top, he pointed out improvement possibilities within the app itself. He is definitely someone who sees the big picture and allocates resources for the best cost-value-ratio. I can highly recommend him.

Simon Karrer

Head of Marketing @ SevenCooks

READY TO SCALE YOUR APP TO $10M+?

Fill out the form below (takes 30 seconds).

I’ll come back to you within 24 hours.